Fragrantica App
FRAGRANTICA is an online encyclopedia of perfumes and a community of perfume lovers. It features 80K fragrances, 1 million users, and over 1.5 million product reviews. To the dismay of its many users, Fragrantica does not have a mobile application.
It baffles me why they haven’t made an app. It’s so bad to have to go the browser on mobile. —u/kalango_
I know we’ll never get it but I wish there was an app for Fragrantica. — u/nochilleric
Ideation of the Fragrantica App
In theory, the introduction of a mobile application would not only please their user base but also increase engagement exponentially. While this concept responds to a highly verbalized need, it is also an opportunity to improve upon their dated user experience and user interface design.